--- description: Busca información actualizada sobre Brightcove. Lee opiniones verificadas y descubre sus funciones, características, precios y usabilidad. Compara Brightcove con productos similares hasta encontrar la opción adecuada. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Brightcove: precios, funciones y opiniones | GetApp España 2026 --- Breadcrumb: [Inicio](/) > [Software para gestionar publicaciones y suscripciones](/directory/162/publishing/software) > [Brightcove](/software/90909/brightcove-video-cloud) # Brightcove Canonical: https://www.getapp.es/software/90909/brightcove-video-cloud Página: 1 de 2\ Siguiente: [Página siguiente](https://www.getapp.es/software/90909/brightcove-video-cloud?page=2) > Brightcove ofrece una amplia gama de soluciones de marketing, hosting y publicidad en video. Los productos incluyen un paquete de marketing de video con características para administrar y organizar tu biblioteca de videos, publicar contenido a pedido en cualquier dispositivo, optimizar los portales de video, entregar eventos de video en vivo, compartir videos en redes sociales, capturar clientes potenciales, rastrear resultados y analizar el rendimiento. Brightcove ayuda a administrar y organizar todo el contenido de video y garantizar que se realice en todos los canales. Puedes entregar videos a cualquier dispositivo o destino. Puedes garantizar experiencias de reproducción atractivas y de alta calidad. Entrega páginas de alojamiento de video personalizadas y de marca. Optimiza el contenido para la búsqueda orgánica y lanza campañas específicas para la región. Anuncia a los usuarios y recibe informes y análisis sobre el rendimiento de los videos. > > Veredicto: 17 usuarios lo han valorado con **4.2/5**. De los mejores valorados en **Probabilidad de recomendación**. ----- ## Estadísticas y valoraciones rápidas | Métrica | Valoración | Detalles | | **En general** | **4.2/5** | 17 Opiniones | | Facilidad de uso | 4.0/5 | Basado en las opiniones generales | | Asistencia al cliente | 3.9/5 | Basado en las opiniones generales | | Relación calidad-precio | 3.8/5 | Basado en las opiniones generales | | Funcionalidades | 4.2/5 | Basado en las opiniones generales | | Porcentaje de recomendaciones | 80% | (8/10 Probabilidad de recomendación) | ## Sobre el proveedor - **Empresa**: Brightcove - **Constitución**: 2004 ## Contexto comercial - **Modelo de precios**: (Prueba gratuita) - **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+ - **Despliegue y plataformas**: Cloud, SaaS, Web - **Idiomas admitidos**: chino tradicional, coreano, español, francés, inglés, japonés - **Países disponibles**: Albania, Alemania, Andorra, Anguila, Antigua y Barbuda, Argentina, Aruba, Australia, Austria, Bahamas, Barbados, Belice, Bermudas, Bolivia, Brasil, Bulgaria, Bélgica, Canadá, Chequia, Chile y 75 más ## Funcionalidades - API - Análisis de audiencias - Análisis visual - Arrastrar y soltar - Asistencia por vídeo - Biblioteca de contenidos - Bucles de vídeo - Búsqueda en el vídeo - Búsqueda/filtro - Captura de clientes potenciales - Carga de archivo de audio/vídeo - Catalog Management - Categorización/Agrupación - Compartir en redes sociales - Compatibilidad de varios formatos - Contenido interactivo - Control de versiones - Controles o permisos de acceso - Creación de informes y estadísticas - Creación de informes/análisis ## Integraciones (en total: 17) - Adobe Analytics - Drupal - Google Analytics 360 - Google Tag Manager 360 - HubSpot CRM - Kollective - Marketo Engage - Marketo Sales Connect - Microsoft Teams - Oracle Eloqua Marketing Automation - Ramp - Salesforce Marketing Cloud Account Engagement - Tealium Customer Data Hub - Twitter/X - Webex Suite … y 2 integraciones más ## Opciones de asistencia - E-mail/Help Desk - Preguntas frecuentes/foro - Base de conocimientos - Asistencia telefónica - Chat ## Categoría - [Software para gestionar publicaciones y suscripciones](https://www.getapp.es/directory/162/publishing/software) ## Categorías relacionadas - [Software para gestionar publicaciones y suscripciones](https://www.getapp.es/directory/162/publishing/software) - [Software para gestión de vídeo](https://www.getapp.es/directory/590/online-video-platform/software) - [Herramientas de marketing de contenidos](https://www.getapp.es/directory/607/content-marketing/software) - [Software de streaming](https://www.getapp.es/directory/1715/live-streaming/software) - [Software de video marketing](https://www.getapp.es/directory/1831/video-marketing/software) ## Alternativas 1. [Vimeo](https://www.getapp.es/software/122755/vimeo-pro) — 4.6/5 (1045 reviews) 2. [Wistia](https://www.getapp.es/software/91511/wistia) — 4.7/5 (172 reviews) 3. [Watchity](https://www.getapp.es/software/2051340/watchity) — 4.6/5 (8 reviews) 4. [Kaltura Video Platform](https://www.getapp.es/software/90894/kaltura) — 4.1/5 (35 reviews) 5. [Flowplayer](https://www.getapp.es/software/2046863/flowplayer) — 4.5/5 (10 reviews) ## Opiniones ### "Good video management platform that could use better reporting" — 4.0/5 > **Tanner** | *5 de marzo de 2018* | Software informático | Valoración de la recomendación: 7.0/10 > > **Puntos a favor**: Easy to use video hosting platform. Many upload customization options, and a great one-click landing page option. Easy to implement on landing pages and track within playlists. > > **Desventajas**: Reporting methods are hard to get video-to-video comparison reports without using workarounds that involve a ton of manual work. ----- ### "Amazing solution to upload and track video marketing metrics" — 5.0/5 > **Usuario verificado** | *13 de enero de 2021* | Servicios de información | Valoración de la recomendación: 9.0/10 > > **Puntos a favor**: The ability to quickly and efficiently upload larger video files and mp4 files, create a video library and copy video embed code that content can be leveraged and published across other platforms. It is a very modernized and robust solution that stands out from similar tools in the market. > > **Desventajas**: The ability to customize user permission and settings is something that I would like to see improved. I would like to have the ability to create customized permissions based on roles like marketing, content creator and admin roles. > > Overall I have had a very positive experience and Brightcove as a product has really exceeded my expectations as far as user interface, video uploading process, reporting by individual video content and metrics sharing and exporting. ----- ### "Good except for the reporting functionality" — 3.0/5 > **Michael** | *13 de noviembre de 2023* | Biotecnología | Valoración de la recomendación: 6.0/10 > > **Puntos a favor**: For the most part, it allows me to host \& edit the videos that I embed on the web pages that I create. > > **Desventajas**: I find your reporting interface to be pretty horrible for my use case. If given the opportunity, I would ask Brightcove or one of your UX people, who your intended customer base is and how you expect a customer with many videos to navigate through your reporting functionality? Being able to visualize the most popular videos is helpful but not the only question I'm trying to answer. Also, there doesn't seem to be a way for me to customize my interface. Again, for instances with many users and videos, what is your expectation of how these disparate users will engage with the platform? > > I'd give it a 3 out of 5. The basic functionality of video hosting is acceptable but the reporting is poor. I was hired into this organization and Brightcove was the video hosting platform in use. I have previously used Wistia and had a reasonably good experience with it. ----- ### "Acquistion to Unbeatable Platform" — 5.0/5 > **Jared** | *12 de marzo de 2024* | Deportes | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: Brightcove is the only platform that we have found that checks all of our livestreaming and video needs in a single platform. And the needs they didn't meet in the beginning they quickly developed to beat out the competition. > > **Desventajas**: Everything I didn't like about Brightcove, they have made a conscious effort to develop, fix, or improve. I wish it was a little cheaper, but it's still a great price and cheaper than their competitors for what we get. > > We used Ooyala, then it was bought out by Brightcove. They initially wanted us to jump from Ooyala to the Brightcove platform, but didn't have all the feature we needed. Instead of just telling us, "this is how it's going to be" Brightcove connected me with their engineering team so that they could build what we needed in fuctionality so that we would be able to move off of Ooyala to Brightcove instead of moving to a different company. This has been the case ever since. If another company can offer something Brightcove can't they just build it for us, and usually build it better. And if a company comes in cheaper, Bightcove has always beat their competition's pricing. So while I have had moments of frustration with Brightcove, they always make it right and do it quickly. ----- ### "Excellent platform and support" — 4.0/5 > **Jason** | *17 de noviembre de 2023* | Medios online | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: Ease of deployment and strong stability of the platform. This is key when doing a large amount of consumer facing video. > > **Desventajas**: Would like to see better QoE analytics from the platform. Helps know how the user experience is. > > Very happy. Great support, excellent platform and features. ----- Página: 1 de 2\ Siguiente: [Página siguiente](https://www.getapp.es/software/90909/brightcove-video-cloud?page=2) ## Enlaces - [Ver en GetApp](https://www.getapp.es/software/90909/brightcove-video-cloud) ## Esta página se encuentra disponible en los siguientes idiomas | Local | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | ----- ## Datos estructurados