Infusionsoft

Infusionsoft

Software de CRM, ventas y marketing para pequeñas empresas

4.1/5 (939 opiniones)

Información general sobre Infusionsoft

Infusionsoft proporciona una solución de CRM, automatización de marketing, comercio electrónico y pago, junto con un mercado de aplicaciones, integraciones y consultores estratégicos. Al centralizar la información de contacto en un solo lugar, el CRM de Infusionsoft mejora la eficiencia de los equipos de ventas. Elimina las actividades de ventas redundantes y, combinada con las robustas herramientas de marketing y comercio electrónico, Infusionsoft pretende ayudar a las pequeñas empresas a vender más mediante la automatización del flujo de trabajo de ventas y la estimulación de los clientes potenciales hasta que estén listos para comprar.

Infusionsoft integra completamente poderosas herramientas de marketing que ayudan a los usuarios a conectarse con clientes potenciales a través del correo electrónico, las redes sociales y los canales sin conexión para forjar relaciones y estimular a los clientes potenciales. Y como los mensajes de marketing están vinculados a los datos de CRM y de comercio electrónico, las empresas pueden crear comunicaciones personalizadas para ayudar a aumentar las conversiones.

Con Infusionsoft no es necesario utilizar sistemas en línea separados para realizar ventas. Incluye una gama de herramientas de comercio electrónico necesarias para crear un escaparate u ordenar páginas, administrar facturación y cobros, desencadenar el seguimiento posterior a la compra y más. La herramienta de comercio electrónico también está vinculada a los CRM existentes, lo que permite a los usuarios crear fácilmente ofertas y mensajes específicos para hacer ventas adicionales. Con Infusionsoft, los usuarios pueden aprovechar la automatización para estimular a clientes potenciales, desencadenar comunicaciones basadas en el comportamiento, optimizar el flujo de trabajo y más, lo que ahorra tiempo y crea un sistema más uniforme y oportuno para administrar los procesos de ventas y marketing.

Recibir pagos no debería ser estresante: el objetivo de Infusionsoft Payments es simplificarlo. La mayoría de los clientes serán aprobados y podrán aceptar tarjetas de crédito en cuestión de minutos. Infusionsoft Payments cobra una tarifa plana baja de 2.9 % + 0.30 dólares por transacción. Los fondos generalmente se liquidan en un plazo de 48 horas. Las empresas incluso tienen la opción de decidir con qué frecuencia desean que se depositen sus fondos.

Precio

A partir de
199,00 US$/mes
Opciones de precios
Prueba gratis
Suscripción
Relación calidad-precio

Dispositivos

Tamaño de la empresa

P
M
G

Disponible en los países siguientes

Australia, Canadá, Europa, Reino Unido, Estados Unidos

Idiomas admitidos

Árabe, Neerlandés, Inglés, Francés, Alemán y otros 6, Hebreo, Italiano, Japonés, Portugués, Español, Sueco

Reseñas de Infusionsoft

Calificación general
4.1/5
80% reseñas positivas
440
Excelente
312
Muy bien
110
Normal
38
Pobre
39
Malo
Daniel S.
Traducir con Google

Well thought out and executed CRM

Software usado A diario durante 6-12 meses
Revisado el 20/9/2019
Fuente de la reseña: Capterra

Having a central place for all of our information, and the ability to tag people automatically has saved lots of time and definitely increased or ability to connect with clients and sell.

Using the automated email campaigns and sequences to offer automated free trials as opposed to having to manually send out emails has been a lifesaver.

Puntos a favor

The customization options are nearly endless.

The embeddable forms, that can trigger tags, which can trigger sequences such as email campaigns, have saved us hours of formerly manual work every day. The campaign builder is incredibly deep and robust, allowing for anything you can imagine.

The thought given to different ways to do nearly everything is great.

They have a /Tellus page and are responsive to suggestions. I recently mentioned on the that when adding a contact, the email field should automatically trim whitespace from each end, because when copying and pasting it often have an error. Within 2 weeks, that change had been implemented.

The import from CSV file options are very robust.

Lots of third party integrations, and a robust API. Very helpful community for questions with actual developers there.

Puntos en contra

The search is a little clunky. It's great if you're searching name, phone number or email address, but to search anything else like custom fields requires going to a separate page and finding that field. Would be great if there was an option to "search all the things", or to add custom fields to the default search.

Not really their fault, but because we sell products in both Canada and the US in 2 different currencies, we're unable to use their ordering forms.

When you leave it idle, rather than timing out gracefully, you lose any unsaved info. I know that's more of a "my workflow, why the hell aren't you saving your work" issue, but it's still annoying.

Campaign builder doesn't work in Firefox, so I'm forced to use Chrome for that...

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación

9.0/10
Bob G.
Traducir con Google

I love Infusionsoft

Software usado A diario durante Más de dos años
Revisado el 16/8/2019
Fuente de la reseña: SoftwareAdvice

I have enjoyed using Infusionsoft for 4 years. It is a great value for what you get. Onboarding is costly but monthly fees are reasonable. Support is mostly provided by 3rd parties.

Puntos a favor

Easy to use.
I can create Campaigns and email marketing
Does a great job of segmenting customers

Puntos en contra

Search options are limited
Onboarding costs are high

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Respuesta de Keap

Bob,
Thank you so much for the high marks and your valuable feedback! So glad to hear the power of the product is beneficial to you and your business!

All the best,
Paige, Social Media Specialist at Keap

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación

9.0/10
Crystal Y.
Traducir con Google

Porsche of CRM's

Software usado A diario durante Más de dos años
Revisado el 18/5/2019
Fuente de la reseña: Capterra

They've been super supportive and helpful. Whenever I've had problems understanding anything, even when my mother passed on, they were very allowing and there for me. The people in chat and in customer support are always always patient, knowledgeable and friendly. I talk with them often! I can't say enough how helpful they are.

Puntos a favor

I wish I knew how to use all of it. There's always a new function that it can do to save me time. Since I don't have a team, Keap is like my own secretary, streamlining functions.

Puntos en contra

It takes so long to set up. The look of emails is very flat and uninteresting. Word processing in the individual letters I send out takes forever. It's definitely not a great place to write letters.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación

10.0/10
Andron O.
Traducir con Google

Powerful and flexible engine for a tech-savvy business

Software usado A diario durante Más de dos años
Revisado el 1/3/2019
Fuente de la reseña: GetApp

Infusionsoft by Keap (AKA the "classic Infusionsoft") has been on top of the small business automation marketplace for years, and for good reason. In the right hands, it's a perfect marriage of automation + CRM. Its strengths are best-in-class, and it is refreshingly light on gimmick features that claim to fulfill a business need without offering real capability. That said, there are some noteworthy holes in functionality.

Caveat: the power comes with a substantial learning curve, and you *do* need to learn the software well to use it effectively. Campaign builder has many quirks, there are multiple ways to accomplish any result, and the number of settings is astonishing. Infusionsoft's own (paid + mandatory) onboarding at the time we started using it was insufficient. Fortunately, its history means there are many good Certified Partners and tons of free blogs, videos, and other resources to guide your implementation.

I recommend having at least one person on your team who can take on the role of Infusionsoft expert and take responsibility for configuring, organizing, and maintaining the app. For a solopreneur whose time is better spent doing the business, or a small organization that's just beginning to figure out its digital processes, IS is likely to be too overpowered and cumbersome. (FWIW, we started with IS too early ourselves. We've grown into it and are now very happy, but the first couple years were frustrating.)

Puntos a favor

The campaign builder is an unmatched canvas for automating almost any business process imaginable. It doesn't restrict you to a single workflow paradigm, so you have the freedom to design systems to match your business AND organize them how you want. I love the options of using tags, custom fields, notes, and API goals for storing data on the contact record, segmenting contacts, or automating based on that info/event. Plus, all of this feeds a reporting system that can track any aspect of a business's growth and health (with some configuration). The extensive API and HTTP post automation supercharge all of this with custom development or addon tools.

The new responsive email builder is extremely user-friendly, and has a nice assortment of premade templates, as well as letting you build a library of your own custom templates.

Lastly, the Infusionsoft community is deep and extremely knowledgeable. Practically any question you have, you can find an answer to. Infusionsoft's own support is solid and generally satisfactory, but the breadth of experience available from other users is an incredible resource.

Puntos en contra

Over the past year, a lot of development resources were directed toward the creation of the new, entry-level Keap product, so Infusionsoft has gotten a bit dusty. Reportedly this has changed now that Keap is launched, and Infusionsoft development is once again getting its fair share of attention. This means, however, that there are a number of modern marketing functions that IS cannot handle natively. Examples are Facebook custom audience syncing, SMS messaging, website event tracking (unlike Drip, for instance, there is no JavaScript API that can be used to trigger automations inside IS as a result of a contact's activity on a webpage). Web forms and order forms are dated. Tracking online orders made through 3rd party shopping carts is complicated and frustrating. Reporting, though *immensely* capable, is hampered by the lack of built-in charts or graphs. Stripe is not natively supported as a payment processor.

At some point, it becomes essential to start using "satellite" helper tools, like PlusThis or MyFusionHelper, to address some of Infusionsoft's shortcomings, manage data more effectively, build graphic reports, or create custom automations. This adds to the baseline cost.

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Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación

8.0/10
Leslie H.
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Gave me my life back

Software usado A diario durante Más de dos años
Revisado el 10/1/2019
Fuente de la reseña: Capterra

It was worth all the time and effort it took to set up. I've generated over a million dollars as a stay at home mom of seven children thanks to Infusionsoft and the power of automation. Now I make good money while I tend to my family. I set my own hours. I love what I do. With my campaigns in place, I can build an email, send a broadcast, and watch the system do the rest while I go enjoy my life. Thank you!

Puntos a favor

There are so many ways to engage my subscribers. I use what works for me. I know I'm not using all the features, but it's nice to know there is no limit to all the ways I can increase my revenue. I've just made it a practice to try a feature, fine tune it, and then integrate another feature... and my income grows. Super powerful! And because Infusionsoft has established itself so well in the marketplace, there are so many partner apps available across so many different kinds of platforms, which help me understand, reach, and serve my audience even better.

Puntos en contra

I am not a fan of the new landing pages. I think they're supposed to be a friendlier interface but instead they feel more limiting.

I am also disappointed in the quality of tech support, especially chat. I can't fault the employees - I've spent thousands of hours in the software over the last 10 years, so most of the time it feels like I have to wait for them to catch up to what I know before I can finally get an answer to my question. Phone support is usually better.

I also wish I could go into my Email Builder (Previously Sent) and more quickly find an old email from which to build a new one. It takes too long to load the visual thumbnails, and the search option never works. It appears to only search previous emails whose thumbnails have already loaded. All the others seem to be ignored.

OH! My biggest peeve is with chat support. It's maddening how long it takes for the rep to get underway. "Hi, thank you for contacting Infusionsoft Support today. My name is ___. I hope you're doing well today." I don't have time to be chatty, so I go straight to the question. I wait for a reply, but then they greet me again. If I'm feeling patient I'll greet them back. If not, I'll ask the question again. I wait for a reply, and they tell me something like they'll do their best to assist me. I wait for an answer, and then they repeat my question and ask if that's right. PLEASE teach the rep to REFLECT the customer's chattiness. If I'm being brief, be brief. If I'm chatty, be chatty.

Desglose por calificación

Facilidad de uso

Probabilidad de recomendación

9.0/10

Precios de Infusionsoft

A partir de
199,00 US$/mes
Opciones de precios
Prueba gratis
Suscripción
Relación calidad-precio

Funciones de Infusionsoft

  • API
  • Creación de informes y estadísticas
  • Gestión de calendarios
  • Importación y exportación de datos
  • Integración de CRM
  • Integración de terceros
  • Modelos personalizables
  • Pagos electrónicos
  • Recordatorios
  • Seguimiento de actividades

  • Base de datos de clientes
  • Campos personalizables
  • Creación de informes personalizables
  • Creación de marca personalizable
  • Datos en tiempo real
  • Integración de correo electrónico
  • Integración de redes sociales
  • Integración móvil
  • Notificaciones automáticas
  • Panel de actividades

Preguntas frecuentes sobre Infusionsoft

He aquí algunas preguntas frecuentes sobre Infusionsoft.

P. ¿Qué tipo de planes de precios ofrece Infusionsoft?

Infusionsoft ofrece los siguientes planes de precios:

A partir de: 199,00 US$/mes

Modelo de precios: Suscripción

Prueba gratis: Disponible

P. ¿Cuáles son las características principales de Infusionsoft?

No tenemos información sobre las características de Infusionsoft

P. ¿Quiénes son los usuarios habituales de Infusionsoft?

Los clientes habituales de Infusionsoft son:

Empresas pequeñas

P. ¿Qué idiomas admite Infusionsoft?

Infusionsoft admite los siguientes idiomas:

Árabe, Neerlandés, Inglés, Francés, Alemán, Hebreo, Italiano, Japonés, Portugués, Español, Sueco

P. ¿Qué tipo de planes de precios ofrece Infusionsoft?

Infusionsoft cuenta con los siguientes planes de precios:

Suscripción

P. ¿Infusionsoft es compatible con dispositivos móviles?

Infusionsoft admite los siguientes dispositivos:

Android, iPhone, iPad

P. ¿Con qué otras aplicaciones se integra Infusionsoft?

Infusionsoft se integra con las siguientes aplicaciones:

3CLogic, Bitium, Click2Mail, Direct Mail Manager, HappyFox, Help Scout, Instapage, Velocify, WebMerge, ion interactive

P. ¿Qué tipo de asistencia ofrece Infusionsoft?

Infusionsoft ofrece las siguientes opciones de asistencia:

Preguntas frecuentes, Foro, Base de conocimientos, Asistencia en línea, Asistencia telefónica, Tutoriales en vídeo

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