Sobre Lighthouse Studio

Lighthouse Studio is a market research software that helps businesses conduct online and offline surveys to collect responses and run market simulations. Key features include multi-objective search algorithms, alternative-specific conjoint designs, utility constraints, prohibitions, and conditional display.

The platform enables managers to create predictive simulation models and assess market reactions on pricing moves, product configurations, and competitors. Lighthouse Studio offers a free format feature, which allows teams to create custom conjoint and MaxDiff questions on a unified interface. Supervisors can also include rating scales, drag-and-drop rankings, and open-ended questions to capture responses.

Lighthouse Studio lets stakeholders set up quotas, block randomization, automated looping, and skip logic to manage respondent flows on a centralized dashboard. Operators can also insert personalized HTML, CSS, and JavaScript into surveys and utilize the question library to store data.

Precios desde:

10.900,00 US$/año

  • Versión gratuita
  • Prueba gratis
  • Suscripción

Las 5 mejores alternativas a Lighthouse Studio

Clientes habituales

  • Trabajadores autónomos
  • Empresas pequeñas (2-50)
  • Empresas medianas (51-500)
  • Empresas grandes (500 o más)

Implementación

  • Basado en la nube
  • Entorno local

Disponible en los países siguientes

Estados Unidos

Idiomas admitidos

inglés

Precios desde:

10.900,00 US$/año

  • Versión gratuita
  • Prueba gratis
  • Suscripción

Las 5 mejores alternativas a Lighthouse Studio

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Funcionalidades

Funcionalidades totales de Lighthouse Studio: 23

  • Admite audio/imágenes/vídeo
  • Aleatorización
  • Análisis estadístico
  • Biblioteca de preguntas
  • Creación de informes/análisis
  • Creador de encuestas
  • Cuotas de respuestas
  • Encuesta móvil
  • Encuestas y comentarios
  • Formularios personalizables
  • Gestión de muestras de encuestas
  • Herramientas de análisis de datos
  • Importación y exportación de datos
  • Lógica condicional
  • Lógica de exclusión
  • Modelos personalizables
  • Personalización de URL
  • Preguntas personalizables
  • Rama de preguntas
  • Recolección de respuestas sin conexión
  • Secuencia de preguntas
  • Segmentación de clientes
  • Seguridad SSL

Alternativas

Qualtrics CustomerXM

4,7
#1 alternativa a Lighthouse Studio
Qualtrics CustomerXM es una plataforma de gestión de la experiencia del cliente que ayuda a las empresas a recopilar...

Qualtrics CoreXM

4,8
#2 alternativa a Lighthouse Studio
Qualtrics CoreXM es una herramienta de gestión de encuestas que está diseñada para ayudar a las empresas a recopilar...

SurveyMonkey

4,6
#3 alternativa a Lighthouse Studio
Con la confianza del 98 % de la lista Fortune 500 y utilizada en más de 350 000 organizaciones, la plataforma People...

QuestionPro

4,7
#4 alternativa a Lighthouse Studio
QuestionPro es una solución en línea para diseñadores de encuestas que ayuda en la creación, distribución y registro de...

Opiniones

Calificación general

4,6 /5
(168)
Relación calidad-precio
4,3/5
Funcionalidades
4,4/5
Facilidad de uso
4,1/5
Asistencia al cliente
4,6/5

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Mostrando 5 opiniones de 168
Tatiana
Calificación general
  • Sector: Estudios de mercado
  • Tamaño de la empresa: 2-10 empleados
  • Software usado Semanalmente durante Más de un año
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 10.0 /10

Our Main Tool for Survey Programming

Revisado el 26/3/2019

This is the main tool we use to program surveys of any level of difficulty. Once you have done...

This is the main tool we use to program surveys of any level of difficulty. Once you have done enough projects, all past surveys serve as excellent templates, on the basis of which it is possible to solve similar tasks, at the same time - customizing for specific needs.

Puntos a favor

Super versatile, completely customizable, love the endless options of implementing PERl, Java, HTML by themselves and with the help of SSI Scripts. Can look overwhelming for somebody who needs simple SurveyMonkey-style surveys, but works as a real powerhouse for those who want more. Customer support is exceptional - very responsive, can create specific pieces of codes tailored for your task. Great response time both via the phone and email.

Desventajas

Just sad that the standalone version of Sawtooth Web is slowly going away and probably will seize to be at some point.

Justin
Calificación general
  • Sector: Estudios de mercado
  • Tamaño de la empresa: 11-50 empleados
  • Software usado A diario durante 6-12 meses
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 10.0 /10

Lighthouse Studios Review

Revisado el 6/3/2020

Overall, I am still extremely happy and satisfied with the Sawtooth and the new Lighthouse Studios...

Overall, I am still extremely happy and satisfied with the Sawtooth and the new Lighthouse Studios program. The customer support is second to none and the team is always available when needed. The employees are also very knowledgeable and answer any questions we have with a solution. After using Sawtooth for all 8 years of my employment at AMG Research, I do not think there is another company that could meet our needs as well as Sawtooth.

Puntos a favor

We have used Sawtooth Software for many years. Recently, we upgraded to the Lighthouse Studios version 9. I really enjoyed some of the new features like a drag and drop rank, the increased mobile responsiveness, and the next to none learning curve from the original Sawtooth Software. I could go on and one, but overall it is a very easy to use program.

Desventajas

With all of the good Lighthouse Studios offers there are some things I would really like to see improved; mostly with the market simulator conjoint. In the past, Sawtooth had a program called SMRT. With SMRT, I was able to make banner variables and analyze multiple segments all at one time. That function was not added to the market simulator. Segmentation is not as easy as it had been in the past. Also, while you can customize your layout surveys, it is difficult to change the .css style sheets to change font colors, text sizes, spacing, and text styles. I have a intermediate knowledge of css and it was still very difficult for me.

Alternativas consideradas

Qualtrics CoreXM y QuestionPro

Razones para cambiar a Lighthouse Studio

Past familiarity with Sawtooth, the ease of making constructed list, and the simplicity of the skip logic. Our surveys are very complex and with Lighthouse Studios, I was able to do everything I needed.
Silvo
Calificación general
  • Sector: Estudios de mercado
  • Tamaño de la empresa: 51-200 empleados
  • Software usado Semanalmente durante Más de dos años
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 6.0 /10

Expensive

Revisado el 6/3/2020

OK for what we use it for.

OK for what we use it for.

Puntos a favor

Efficiency for choice modelling. Not much beyond that.

Desventajas

Expensive and few usability improvements over the years.

Maxwell
Calificación general
  • Sector: Estudios de mercado
  • Tamaño de la empresa: 2-10 empleados
  • Software usado A diario durante Más de dos años
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 8.0 /10

Deep Software That Empowers Users

Revisado el 11/3/2020

It's been our bread and butter survey publisher for over 10 years! We love it! What else is there...

It's been our bread and butter survey publisher for over 10 years! We love it! What else is there to say.

Puntos a favor

Nothing is impossible. While many of the new slick, glossy software competing with Sawtooth prioritize aesthetics and wide-spreading integrated functionality, they sacrifice the deeper levels of customization and flexibility that Sawtooth enables with it's native scripting language, unverified perl, and advanced skip logic functionality. While many other softwares offer you a "boxed" solution that may be easier to use for casual users, Sawtooth rewards those willing to learn by empowering them to be able to do whatever they want.

Desventajas

Some interface items could be streamlined (nested menu only enable you to interact with whatever window is in focus) and the styles could be more robust with animations - Although this has never been Sawtooth's comparitive advantage, in my opinion.

Alternativas consideradas

Qualtrics CustomerXM, QuestionPro y SurveySparrow

Razones para cambiar a Lighthouse Studio

All other publishers are boxed solutions without the robust scripting capability of Sawtooth.
Phil
Calificación general
  • Sector: Juegos de ordenador
  • Tamaño de la empresa: 1.001-5.000 empleados
  • Software usado Semanalmente durante Más de dos años
  • Fuente de la reseña

Calificación general

  • Relación calidad-precio
  • Facilidad de uso
  • Asistencia al cliente
  • Probabilidad de recomendación 10.0 /10

Best software for choice modeling

Revisado el 6/3/2020

Use for product feature prioritization, pricing research, brand equity. LOVE working in it. It's my...

Use for product feature prioritization, pricing research, brand equity. LOVE working in it. It's my favorite tool.

Puntos a favor

I love the amount of customization you can do with this software. The options available for doing choice modeling are the best of any available software. The expertise behind the product is amazing as well. Customer support has helped me numerous times. The information available on the website is comprehensive and helpful. The forum is particularly well moderated.

Desventajas

Not quite as user-friendly as Qualtrics for some things such as survey flow.

Alternativas consideradas

Qualtrics CustomerXM

Razones para cambiar a Lighthouse Studio

Qualtrics still has a long way to go. Although it has a randomized first choice, there aren't near as many ways to work with it. You also can't do Alternative-specific designs, partial profile designs, conditional displays, and conditional pricing (I think). There's also no way to test your design and look at things like standard errors. They also don't talk about hold-out tasks or make it easy to incorporate them. Have also talked with Saurabh at Knowledge Excel but am so used to using Sawtooth that I just wanted to keep using it.
Mostrando 5 opiniones de 168 Todas las opiniones

Preguntas frecuentes sobre Lighthouse Studio

He aquí algunas preguntas frecuentes sobre Lighthouse Studio.

Lighthouse Studio ofrece los siguientes planes de precios:

  • A partir de: 10.900,00 US$/año
  • Modelo de precios: Suscripción
  • Prueba gratis: Disponible

For Lighthouse Studio Suite. Discounts for multiple users.

Los clientes habituales de Lighthouse Studio son:

Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000

Lighthouse Studio admite los siguientes idiomas:

inglés

Lighthouse Studio admite los siguientes dispositivos:

No tenemos información sobre los tipos de integración de Lighthouse Studio

Lighthouse Studio ofrece las siguientes opciones de asistencia:

E-mail/Help Desk, Preguntas frecuentes/foro, Base de conocimientos, Asistencia telefónica, Chat

Categorías relacionadas

Ver todas las categorías de software encontradas para Lighthouse Studio.