--- description: Busca información actualizada sobre HubSpot Marketing Hub. Lee opiniones verificadas y descubre sus funciones, características, precios y usabilidad. Compara HubSpot Marketing Hub con productos similares hasta encontrar la opción adecuada. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: HubSpot Marketing Hub: precios, funciones y opiniones | GetApp España 2026 --- Breadcrumb: [Inicio](/) > [Herramientas de automatización de marketing](/directory/308/marketing-automation/software) > [HubSpot Marketing Hub](/software/20444/hubspot-marketing) # HubSpot Marketing Hub Canonical: https://www.getapp.es/software/20444/hubspot-marketing Página: 1 de 252\ Siguiente: [Página siguiente](https://www.getapp.es/software/20444/hubspot-marketing?page=2) > HubSpot Marketing Hub es una plataforma escalable y todo en uno para marketing de entrada que combina marketing de contenidos, automatización de marketing, redes sociales, analíticas y más. Los equipos de marketing de todos los tamaños pueden aumentar el tráfico, convertir clientes potenciales y hacer un seguimiento de los clientes; todo en un solo lugar. > > Veredicto: 6256 usuarios lo han valorado con **4.5/5**. De los mejores valorados en **Probabilidad de recomendación**. ----- ## Estadísticas y valoraciones rápidas | Métrica | Valoración | Detalles | | **En general** | **4.5/5** | 6256 Opiniones | | Facilidad de uso | 4.3/5 | Basado en las opiniones generales | | Asistencia al cliente | 4.4/5 | Basado en las opiniones generales | | Relación calidad-precio | 4.2/5 | Basado en las opiniones generales | | Funcionalidades | 4.4/5 | Basado en las opiniones generales | | Porcentaje de recomendaciones | 80% | (8/10 Probabilidad de recomendación) | ## Sobre el proveedor - **Empresa**: HubSpot - **Ubicación**: Cambridge, EE. UU. - **Constitución**: 2012 ## Contexto comercial - **Precio inicial**: 15,00 US$ - **Modelo de precios**: (versión gratuita disponible) (Prueba gratuita) - **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+ - **Despliegue y plataformas**: Cloud, SaaS, Web - **Idiomas admitidos**: alemán, español, francés, inglés, italiano, japonés, neerlandés, portugués - **Países disponibles**: Alemania, Australia, Austria, Brasil, Bélgica, Canadá, China, Dinamarca, España, Estados Unidos, Filipinas, Finlandia, Francia, India, Irlanda, Japón, Malasia, México, Noruega, Nueva Zelanda y 6 más ## Funcionalidades - A/B Testing - API - Acciones activadas por evento - Alertas y notificaciones - Análisis de campañas - Análisis de la competencia - Análisis de páginas web - Análisis predictivo - Análisis visual - Arrastrar y soltar - Automatización de marketing - Autoresponders - Autorizaciones basadas en roles - Base de datos de clientes - Base de datos de contactos - Biblioteca de contenidos - Biblioteca de imágenes - Búsqueda de clientes potenciales - Búsqueda/filtro - CAN-SPAM Compliance ## Integraciones (en total: 215) - AWeber - Accelo - Act\! - ActiveDEMAND - Acuity Scheduling - AdRoll - Adobe Commerce - Aircall - Alchemer - AllClients - AskNicely - Atomic AI - Attribution - Azuqua - Bedrock Data … y 200 integraciones más ## Opciones de asistencia - E-mail/Help Desk - Preguntas frecuentes/foro - Base de conocimientos - Asistencia telefónica - Asistencia 24/7 - Chat ## Categoría - [Herramientas de automatización de marketing](https://www.getapp.es/directory/308/marketing-automation/software) ## Categorías relacionadas - [Herramientas de marketing en redes sociales](https://www.getapp.es/directory/104/social-media/software) - [Software de gestión de campañas](https://www.getapp.es/directory/304/campaign-management/software) - [Herramientas de email marketing](https://www.getapp.es/directory/307/email-marketing/software) - [Herramientas de automatización de marketing](https://www.getapp.es/directory/308/marketing-automation/software) - [Software de plataformas de marketing All-in-One](https://www.getapp.es/directory/310/online-marketing/software) ## Alternativas 1. [Brevo Marketing Platform](https://www.getapp.es/software/91466/brevo) — 4.6/5 (3523 reviews) 2. [MailerLite](https://www.getapp.es/software/10156/mailerlite) — 4.7/5 (2324 reviews) 3. [ActiveCampaign](https://www.getapp.es/software/2348/activecampaign) — 4.6/5 (2570 reviews) 4. [Constant Contact](https://www.getapp.es/software/90578/constant-contact) — 4.3/5 (2953 reviews) 5. [EmailOctopus](https://www.getapp.es/software/111489/emailoctopus) — 4.8/5 (657 reviews) ## Opiniones ### "Place it all together but expensive to small teams." — 5.0/5 > **Dipati** | *7 de mayo de 2026* | Automoción | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: My favorite part is all of this is packaged in a single tool\! I can manage my email campaign(s), social media posts and landing pages without having to switch between websites. My favorite part of that is the automation, it saves me a ton of time. > > **Desventajas**: I find the one thing I can't stand is the price. Once you begin the addition of more contacts into the list, then the bill quickly skyrockets. Keep up with the expense is difficult for small businesses. > > If you have a budget for expanding your business, then HubSpot is a great tool. Enabled me to structure my marketing life much better than with five different low-cost instruments. ----- ### "Intuitive all-in-one marketing automation tool with strong CRM integration" — 4.0/5 > **Kelvin** | *27 de septiembre de 2025* | Organización cívica y social | Valoración de la recomendación: 9.0/10 > > **Puntos a favor**: The user interface is very intuitive, so even new team members can get up to speed quickly. I find the seamless integration between CRM and marketing functions particularly helpful, as it keeps data consistent and automates processes. Saves a lot of time because I no longer have to jump back and forth between different tools. I love the email tool, super easy and intuitive to use. You can create and send great newsletters supper quickly using drag and drop. > > **Desventajas**: In some instances, the contact forms and mailing templates/modules are limited in terms of number of drop downs and various consent footers. > > I create and send customer mailings and mailing lists. Making email management quick and user friendly. The entire lead process can be mapped and organized using this tool, saving you a lot of work and making new customer acquisition more efficient. ----- ### "Be very careful before signing a contract with HUBSPOT ." — 1.0/5 > **James** | *4 de marzo de 2026* | Ingeniería industrial o mecánica | Valoración de la recomendación: 0.0/10 > > **Puntos a favor**: Great CRM. It looked like a great all-in-one company software package for our small company. The project management module and the sales hub looked like they would save us a lot of time from the outset. > > **Desventajas**: Setting up was a disaster, and in particular, the TAX setting for invoices. It seemed like a great all-in-one for our company, but unfortunately, we just couldn't get it to work reliably. Customer support and account managers were useless in addressing our problems and ignored the obvious issues. The tax calculations embarrassed us in front of our clients. They have refused point-blank to relieve us from our $1400 per month contract that is useless to us. Never again > > Terrible - we thought we would give it our best shot, but on signing the contract, the sales team had changed us from a month-to-month contract to an annual contract. When the product failed for us, they refused to look at our evidence and us on obvious misrepresentation. ----- ### "The Ups and Downs of Hubspot" — 4.0/5 > **Joanne** | *8 de julio de 2026* | Recursos Humanos | Valoración de la recomendación: 7.0/10 > > **Puntos a favor**: I like that it consolidates CRM, marketing automation, sales engagement, customer service, website CMS, and operations, under one roof. The fact that it offers unlimited users and unlimited contacts with pipelines is a real advantage - and something not many other hubs are offering. It's also pretty intuitive meaning the learning curve is low. In addition to that, their knowledge base is pretty robust, meaning there are many resources to help me - if needed. > > **Desventajas**: Despite my earlier comments about the generous pricing - AI workflows, custom reports, and A/B testing are locked behind Professional tiers, meaning that in today's fast-changing world, it has it's limitations without upgrading. I also find the distinction between paid seats, free users, core seats, and view-only access > > The day-to-day experience for me — tracking activity, seeing a contact's full history, moving deals through a pipeline — is genuinely smooth. I find the user interface pretty intuitive. Starting out I felt like I was getting real value for moeny. But as soon as a team needs real automation, deeper reporting, or AI features you hit a wall that's priced steeply, as well as with onboarding fees. ----- ### "A reliable and scalable platform to align marketing and sales" — 5.0/5 > **Usuario verificado** | *3 de septiembre de 2025* | Internet | Valoración de la recomendación: 8.0/10 > > **Puntos a favor**: What I like most about HubSpot Marketing Hub is how seamlessly it connects our marketing and sales activities into one ecosystem. The automation features save our teams time, the dashboards give us both high-level and detailed insights, and the integration with other tools ensures that we always have a single source of truth. It has really helped us scale and stay consistent across global campaigns. > > **Desventajas**: Advanced customization options can feel limited, and some reporting requires extra effort to tailor to our specific needs. Also, while the platform is very user-friendly, the pricing scales quickly as you add more features or contacts (they come in thesholds), which can be a consideration for growing teams. > > Overall, HubSpot Marketing Hub has been an invaluable platform for AVOW. It has brought structure and efficiency to our sales and marketing alignment, improved visibility across teams, and allowed us to run data-driven campaigns at scale. The tool continues to evolve, and despite some limitations, it remains a central part of our tech stack. ----- Página: 1 de 252\ Siguiente: [Página siguiente](https://www.getapp.es/software/20444/hubspot-marketing?page=2) ## Enlaces - [Ver en GetApp](https://www.getapp.es/software/20444/hubspot-marketing) ## Esta página se encuentra disponible en los siguientes idiomas | Local | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Datos estructurados