--- description: Busca información actualizada sobre Omnisend. Lee opiniones verificadas y descubre sus funciones, características, precios y usabilidad. Compara Omnisend con productos similares hasta encontrar la opción adecuada. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Omnisend: precios, funciones y opiniones | GetApp España 2026 --- Breadcrumb: [Inicio](/) > [Herramientas de email marketing](/directory/307/email-marketing/software) > [Omnisend](/software/112199/omnisend) # Omnisend Canonical: https://www.getapp.es/software/112199/omnisend Página: 1 de 35\ Siguiente: [Página siguiente](https://www.getapp.es/software/112199/omnisend?page=2) > Omnisend es una plataforma de automatización de marketing inteligente que está diseñada para las empresas de comercio electrónico que han superado las necesidades estándar de marketing por correo electrónico. Omnisend permite enviar mensajes altamente personalizados a través de varios canales, lo que incluye correo electrónico y SMS. También permite crear flujos automáticos. > > Veredicto: 836 usuarios lo han valorado con **4.7/5**. De los mejores valorados en **Probabilidad de recomendación**. ----- ## Estadísticas y valoraciones rápidas | Métrica | Valoración | Detalles | | **En general** | **4.7/5** | 836 Opiniones | | Facilidad de uso | 4.6/5 | Basado en las opiniones generales | | Asistencia al cliente | 4.6/5 | Basado en las opiniones generales | | Relación calidad-precio | 4.5/5 | Basado en las opiniones generales | | Funcionalidades | 4.5/5 | Basado en las opiniones generales | | Porcentaje de recomendaciones | 90% | (9/10 Probabilidad de recomendación) | ## Sobre el proveedor - **Empresa**: Omnisend - **Ubicación**: Western Gateway, RU - **Constitución**: 2014 ## Contexto comercial - **Precio inicial**: 16,00 US$ - **Modelo de precios**: (versión gratuita disponible) - **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+ - **Despliegue y plataformas**: Cloud, SaaS, Web - **Idiomas admitidos**: inglés - **Países disponibles**: Albania, Alemania, Andorra, Angola, Arabia Saudí, Argelia, Argentina, Australia, Austria, Azerbaiyán, Bahamas, Bangladés, Bielorrusia, Bosnia y Herzegovina, Brasil, Bulgaria, Bélgica, Camerún, Canadá, Catar y 88 más ## Funcionalidades - A/B Testing - API - Acciones activadas por evento - Alertas y notificaciones - Análisis de campañas - Análisis de comportamientos - Análisis de ventas - Análisis visual - Arrastrar y soltar - Automatización de marketing - Automatización proceso/flujo de trabajo - Autoresponders - Base de datos de bajas en la suscripción - Base de datos de clientes - Base de datos de contactos - Biblioteca de imágenes - Búsqueda/filtro - CAN-SPAM Compliance - CRM - CTA personalizables ## Integraciones (en total: 102) - 29 Next - 99minds - Adobe Commerce - AfterShip - Alloy - Appy Pie - Argoid - BigCommerce - CartHook - ConvertFlow - Digioh - EComposer - Easyship - Ekoma - Elink.io … y 87 integraciones más ## Opciones de asistencia - E-mail/Help Desk - Preguntas frecuentes/foro - Base de conocimientos - Asistencia 24/7 - Chat ## Categoría - [Herramientas de email marketing](https://www.getapp.es/directory/307/email-marketing/software) ## Categorías relacionadas - [Herramientas de email marketing](https://www.getapp.es/directory/307/email-marketing/software) - [Herramientas de automatización de marketing](https://www.getapp.es/directory/308/marketing-automation/software) - [Software para envío de SMS](https://www.getapp.es/directory/1291/sms-marketing/software) - [Herramientas de marketing de contenidos](https://www.getapp.es/directory/607/content-marketing/software) - [Software de gestión de campañas](https://www.getapp.es/directory/304/campaign-management/software) ## Alternativas 1. [HubSpot Marketing Hub](https://www.getapp.es/software/20444/hubspot-marketing) — 4.5/5 (6220 reviews) 2. [Brevo](https://www.getapp.es/software/91466/brevo) — 4.6/5 (3411 reviews) 3. [Mailchimp](https://www.getapp.es/software/8268/mailchimp) — 4.5/5 (17572 reviews) 4. [MailerLite](https://www.getapp.es/software/10156/mailerlite) — 4.7/5 (2256 reviews) 5. [Constant Contact](https://www.getapp.es/software/90578/constant-contact) — 4.3/5 (2913 reviews) ## Opiniones ### "Great for emails and more" — 5.0/5 > **Micah** | *12 de abril de 2025* | Comercio minorista | Valoración de la recomendación: 9.0/10 > > **Puntos a favor**: It easy to create and maintain email lists and create and send emails. > > **Desventajas**: There is so much it can do that its hard to find the time to learn it all. > > I have been able to be more consistent in sending emails and its allowed me to send more professional looking emails with links and ----- ### "Unbeatable Value For Money - Powerful and Easy-to-Use" — 5.0/5 > **Thanos** | *10 de abril de 2025* | Marketing y publicidad | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: It is the perfect Email marketing tool for small and medium-sized businesses and it can be quite scalable as well. Easy to use and draw reports from and also it is quite affordable in comparison to their competition considering what you get with your monthly subscription (Email + SMS + Push). Furthermore, it is quite powerful with the automation flows and segmentation options we currently have available. > > **Desventajas**: Some integrations to a few 3rd party apps are missing, so make sure that your tech stack integrates natively before committing. For the majority of the apps we have used it has not been a problem to be honest. Also, it is not as "sand-boxy" as Klaviyo, which is usually the case for the more complex automation flows we occasionally needed to create in the past (but covered without any hassle the 95-98% of the other automation needs we had). Also not as "sand-boxy" when it comes to their pre-created blocks (coupon code block, product recommendations) which means that you cannot adjust them in a drastic way, which is again a fringe case we have found ourselves in rarely (again 95-98% of the cases are covered just fine with the current setup). > > Overall positive both from a price-performance perspective (ROI) and also a customer support perspective. Always found someone to help me out in a less than 10 minutes when I needed help with something on their platform. ----- ### "Great Product with regular updates - just shame about the lack of customer support" — 3.0/5 > **Naz** | *30 de noviembre de 2022* | Supermercados | Valoración de la recomendación: 4.0/10 > > **Puntos a favor**: Easy to use, syncs well with Shopify, new features added all the time. > > **Desventajas**: Some bugs, very poor level of customer support, chat staff don't even understand basic issues about their own software > > Overall we've stuck to Omnisend mainly because the email marketing software market is very diluted and hard to navigate - many other companies have similar pros and cons, so for us it was about sticking with what we've already been trained on and have gotten used to. ----- ### "Love it BUT..." — 4.0/5 > **Linda** | *10 de abril de 2025* | Arte y artesanía | Valoración de la recomendación: 7.0/10 > > **Puntos a favor**: There is a team of support people always available to help. I needed them…..a LOT\! That is the one most important and best part of Omnisend. > > **Desventajas**: Processes are not intuitive. Until you are into the set up and programing for a while it is not easy to navigate unless you have a tech degree. Learning the program takes some time. It isn't a fast and easy set up. There are no explanations of some of the settings and options that are easy to find or complete. > > The support team was what kept me going. I needed a lot of help understanding the structure and how to make it work for me. To be fair I migrated my lists from another program that they dont support so it was a BIG process over an entire week. Now that I have it running I'm accustomed to it. I have yet to realize any sales with my campaigns so I may have to leave it as the fees are too high for small businesses. ----- ### "Omnisend The Best Email Service" — 5.0/5 > **Luke** | *10 de abril de 2025* | Productos farmacéuticos | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: It's easy to build emails and automations. Everything is straight forward when it comes to using each of the building blocks. I also really like that we have a rep talk with us every month. Shout out to \[sensitive content hidden\] as well; she needs a raise because she's the goat when it comes to helping with strategy and telling us what's good and bad about our emails, automations, and also the types of lists we use. > > **Desventajas**: It took a long time for the pre-checked box for subscribing to an email list to come out. That was a little frustrating because that's years of missed opportunity, but you guys eventually added it so that was the only issue we had. > > Easy to use. Switched from Klaviyo because of their horrible pricing change and Omnisend offers unlimited sends. (PLEASE do not ever change this because it makes life so much easier when it comes to planning out emails and not being limited 🙏🙏.) ----- Página: 1 de 35\ Siguiente: [Página siguiente](https://www.getapp.es/software/112199/omnisend?page=2) ## Enlaces - [Ver en GetApp](https://www.getapp.es/software/112199/omnisend) ## Esta página se encuentra disponible en los siguientes idiomas | Local | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Datos estructurados