MailerLite

Software de marketing por correo electrónico para negocios inteligentes

4,5 /5 (317 opiniones) ¡Escribe una reseña!

Información general sobre MailerLite

¿Qué es MailerLite?

MailerLite es una solución de marketing por correo electrónico que proporciona herramientas para la creación de correos electrónicos personalizables, la automatización, la creación de páginas de aterrizaje, la gestión de ventanas emergentes, entre otros. El sistema basado en la nube permite a las empresas crear contenido de marketing por correo electrónico de marca utilizando texto, imágenes, enlaces, video, HTML, entre otross. MailerLite es un proveedor de servicios de marketing por correo electrónico que se centra en la simplicidad, la excelente asistencia al cliente y los hermosos diseños de correo electrónico.

Olvídate de configuraciones complejas. El software fácil de usar de MailerLite permite a los usuarios crear y compartir campañas de correo electrónico hermosas, rastrear los resultados, administrar suscriptores y personas que desean cancelar la suscripción, diseñar ventanas emergentes personalizadas y páginas de aterrizaje y mucho más sin ningún conocimiento técnico.

MailerLite ofrece una amplia gama de integraciones para comercio electrónico, CRM, ventanas emergentes, páginas de aterrizaje y formularios de registro, incluidas herramientas como Shopify, WooCommerce, WordPress, ProductDyno, Zapier, entre otras.

Información general sobre MailerLite

Precio

A partir de
10,00 US$

Opciones de precios

Prueba gratis
Gratis
Suscripción
Relación calidad-precio

Funciones de MailerLite

Dispositivos
Tamaño de la empresa
P M G
Disponible en los países siguientes
Estados Unidos, Canadá, Reino Unido, Australia, China y otros 5, India, Japón, Alemania, Brasil, México
Idiomas admitidos
Español, Finés, Francés, Inglés, Polaco y otros 4, Portugués, Ruso, Sueco, Ucraniano

Medios

Live stats overview example
Drag and Drop editor
Vídeo de MailerLite Captura de pantalla de MailerLite: Live stats overview example Captura de pantalla de MailerLite: Drag and Drop editor Captura de pantalla de MailerLite: Captura de pantalla de MailerLite: Captura de pantalla de MailerLite:

Opiniones de MailerLite

Opiniones de MailerLite

Calificación general
4,5
/
5
Excelente
213

Muy bien
74

Normal
12

Pobre
3

Malo
15

Relación calidad-precio
4,6
Funciones
4,4
Facilidad de uso
4,5
Asistencia al cliente
4,4
91% de los usuarios recomienda esta aplicación
Usuario verificado

Gran herramienta para empezar a hacer email marketing


Heather jo F.

No ESP is perfect, but MailerLite comes the closest

Overall, (even when I was accidentally crashing my own automations and blaming it on the support staff!) they have been absolutely stellar. I have shopped around plenty, used several other services, and am, for sure, sticking with MailerLite for the long haul.


Traducir con Google
Maggie M.

Easy to use Email Campaign Builder

MailerLite is easy to use and their team has been very responsive. For example. when we had to upgrade our license as we had hit our subscriber count, last minute, on a Friday, I was stressing! They got our license updated quickly so I could get my time sensitive email out on time.


Traducir con Google
Amir S.

My Horrifying experience with MailerLite

My experience with MailerLite.

After weeks of research on the best and most economic way on how to send weekly emails to the subscribers of my small business , I choose MailerLite. What a mistake ! It turned out to be one of the most painful experiences as a small business owner.

After weeks of research on the best and most economic way on how to send weekly emails to the subscribers of my small business , I choose MailerLite. What a mistake ! It turned out to be one of the most painful experiences as a small business owner.

I give them credit, when it is due : Easy to navigate interface and professionally pre-made templates seemed a perfect match for my needs. As a small business owner, my first goal was to find a bulk email software that is easy to use and has a friendly and responsive customer service. For years, I used one of the major bulk email software providers, but they have become really expensive compared to what you get in return for these email campaigns. Finally, I made my decision and enrolled in one of MailerLite plans that seemed very attractive; at least on the paper! 15000 subscribers and unlimited monthly emails for $30!!

WOAH !!! what a great bargain. Right? Not that fast !

They were very quick to charge my business card for the $30.

I spent few hours to create a perfect email and uploaded my mailing list of 15000. and start creating the first campaign on MailerLite. This is where the nightmare started.

When I wanted to send out the email, I received an email from their support team that I am not allowed to use more than 2000. ( i paid for 15000 subscribers with unlimited monthly emails) . I told them that I won't have it that way and they should cancel my account. They reached out to me and assured me that everything would be fine, hey approved me for 5000 and promised to increase my quote after the first few emails to prevent spams. Fair enough!

After sending out the emails, they told me that I have breached their spam policy since the hard bounce of my emails were more than a certain number that they allow. I was not very happy with their decision but again, its their policy and I have to follow it. So I accepted their decision and didn't argue with them. But this the same email list that I have used with the other major email provider. I knew this is a small company with few resources and I have made a mistake.

Obviously, I didn't want to pay for a service that I am not allowed to use. quite simple. So, I ask them to cancel my subscription and refund me the $30 that they have charged me !!! They kept me waiting for almost 4 days and then they told me that they have decided to keep my money ?!!!!!, and obviously they have access to all the 15000 subscribers on mailing list !!

Customer service is the forefront of a business and I am really sorry to say that theirs is NON-EXISTING.

Since the goal of this review was to save others some time and un-wanted headache, I have not mentioned any of the other competitors that make a much better option.

Since then, I have signed up to another provider for only $5 extra and I could not be happier. I learned my lesson , cheaper choice is not always a better one. It is wiser to pay a bit more and go with a company with a better customer service and more resources.

If even you think that you won't have the same issue that I had with them, still think of your need of customer service at some point.

I hope this has helped you in your search. Good luck!


Traducir con Google
Debbie F.

All very good, once I got going

Overall, I like the company and the platform. It's not as slick as some of the others I've seen, but I believe it's a great value and gets the job done. I like that there are tutorials on just about everything, and customer support is very quick to respond when I have an issue.


Traducir con Google
Usuario verificado
Sector: Aprendizaje en línea
Tamaño de la empresa: 2-10 empleados

Gran herramienta para empezar a hacer email marketing

Software usado Semanalmente durante Prueba gratis
Revisado el 28/6/2020
Fuente de la reseña: Capterra

Puntos a favor

1. Funciona 100% en español
2. Automatizar sencillo
3. Todo en la nube, nada que instalar en el ordenador
4. Diseño muy limpio
5. Gratis de verdad, sin limitaciones en las funciones

Puntos en contra

1. Máximo 1.000 suscriptores. Es la unica pega que le encuentro. Me gustaria que llegara a 2.000 suscriptores para tener el negocio un poco más encarrilado y poder pagar las funciones de pago más facilmente.

Respuesta de MailerLite

Hey,

The MailerLite team is thrilled to receive a 10 out of 10 rating, thank you!

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 10.0/10

Heather jo F.
Sector: Aprendizaje en línea
Tamaño de la empresa: Trabajador autónomo
Traducir a español
Traducir a español

No ESP is perfect, but MailerLite comes the closest

Software usado A diario durante Más de un año
Revisado el 27/3/2020
Fuente de la reseña: Capterra

Overall, (even when I was accidentally crashing my own automations and blaming it on the support staff!) they have been absolutely stellar. I have shopped around plenty, used several other services, and am, for sure, sticking with MailerLite for the long haul.

Puntos a favor

The interface is so easy and intuitive, and I always know how to do what I want to do in MailerLite. As a tech-challenged solopreneur and content creator, I want to spend as little time as possible on the learning curve, so I can focus on what my people want: the content. Custom branding is spot-on, and segmentation works perfectly.

Puntos en contra

Deliverability isn't what it could be, but we're ALL working on that one! And this is probably more the fault of user habits and annoying AI filters.

Traducir a español

Respuesta de MailerLite

Flores, thank you for the stellar review ;) We're enthusiastic and glad to hear that we're making easier the journey of our customers. I wish you all the best for your solopreneur adventure!

Irene

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 10.0/10

Maggie M.
Sector: Educación superior
Tamaño de la empresa: 2-10 empleados
Traducir a español
Traducir a español

Easy to use Email Campaign Builder

Software usado Otro durante Más de un año
Revisado el 9/10/2020
Fuente de la reseña: Capterra

MailerLite is easy to use and their team has been very responsive. For example. when we had to upgrade our license as we had hit our subscriber count, last minute, on a Friday, I was stressing! They got our license updated quickly so I could get my time sensitive email out on time.

Puntos a favor

This software was easy to implement and use! We have a period of high traffic where we have to reach out to multiple segments with customized information. MailerLite takes the stress out of it. It is easy to manage our subscriber list and I appreciate the intuitive advanced recipient settings that allow me to build in logic based on subscriber segments for sending email campaigns. The simple and easy to use stats let me see what is working. We compare this to a response/action in another system, as our emails are targeting groups with a call to action. I also like how easy it is to copy existing campaigns and easily modify them for different segments. I can build up all my campaigns and have them scheduled to help manage our 'traffic' in our office and systems. I also found that we can set up templates once we have customized the content to help maintain brand consistency, which saves us time and ensures the necessary details are included. I like that I can easily preview and test campaigns - mostly that I can view the desktop and mobile in the browser.

Puntos en contra

I've used other software that let us to custom html email design. The built in content builder can be a bit challenging if you really want to customize for a specific look. That being said, the content builder is made to let anyone easily and quickly create emails.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 9.0/10

Amir S.
Traducir a español
Traducir a español

My Horrifying experience with MailerLite

Revisado el 3/8/2016
Fuente de la reseña: GetApp

My experience with MailerLite.

After weeks of research on the best and most economic way on how to send weekly emails to the subscribers of my small business , I choose MailerLite. What a mistake ! It turned out to be one of the most painful experiences as a small business owner.

After weeks of research on the best and most economic way on how to send weekly emails to the subscribers of my small business , I choose MailerLite. What a mistake ! It turned out to be one of the most painful experiences as a small business owner.

I give them credit, when it is due : Easy to navigate interface and professionally pre-made templates seemed a perfect match for my needs. As a small business owner, my first goal was to find a bulk email software that is easy to use and has a friendly and responsive customer service. For years, I used one of the major bulk email software providers, but they have become really expensive compared to what you get in return for these email campaigns. Finally, I made my decision and enrolled in one of MailerLite plans that seemed very attractive; at least on the paper! 15000 subscribers and unlimited monthly emails for $30!!

WOAH !!! what a great bargain. Right? Not that fast !

They were very quick to charge my business card for the $30.

I spent few hours to create a perfect email and uploaded my mailing list of 15000. and start creating the first campaign on MailerLite. This is where the nightmare started.

When I wanted to send out the email, I received an email from their support team that I am not allowed to use more than 2000. ( i paid for 15000 subscribers with unlimited monthly emails) . I told them that I won't have it that way and they should cancel my account. They reached out to me and assured me that everything would be fine, hey approved me for 5000 and promised to increase my quote after the first few emails to prevent spams. Fair enough!

After sending out the emails, they told me that I have breached their spam policy since the hard bounce of my emails were more than a certain number that they allow. I was not very happy with their decision but again, its their policy and I have to follow it. So I accepted their decision and didn't argue with them. But this the same email list that I have used with the other major email provider. I knew this is a small company with few resources and I have made a mistake.

Obviously, I didn't want to pay for a service that I am not allowed to use. quite simple. So, I ask them to cancel my subscription and refund me the $30 that they have charged me !!! They kept me waiting for almost 4 days and then they told me that they have decided to keep my money ?!!!!!, and obviously they have access to all the 15000 subscribers on mailing list !!

Customer service is the forefront of a business and I am really sorry to say that theirs is NON-EXISTING.

Since the goal of this review was to save others some time and un-wanted headache, I have not mentioned any of the other competitors that make a much better option.

Since then, I have signed up to another provider for only $5 extra and I could not be happier. I learned my lesson , cheaper choice is not always a better one. It is wiser to pay a bit more and go with a company with a better customer service and more resources.

If even you think that you won't have the same issue that I had with them, still think of your need of customer service at some point.

I hope this has helped you in your search. Good luck!

Puntos a favor

You would get a Cheap service

Puntos en contra

You would loose your money. They blame you for their failure to just charge your credit card for no service. Their system can't deliver and then they blame you. read other reviews all over web. Many people have complained about their delivery rate. You would loose your mailing list to them.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación: 0.0/10

Debbie F.
Sector: Artes escénicas
Tamaño de la empresa: Trabajador autónomo
Traducir a español
Traducir a español

All very good, once I got going

Software usado A diario durante 6-12 meses
Revisado el 9/9/2020
Fuente de la reseña: Capterra

Overall, I like the company and the platform. It's not as slick as some of the others I've seen, but I believe it's a great value and gets the job done. I like that there are tutorials on just about everything, and customer support is very quick to respond when I have an issue.

Puntos a favor

It truly is a "drag and drop" landing page and website builder! I've worked with other website builders that make it so much more complicated than it needs to be. With MailerLite, I just literally drag a text box from the sidebar and plunk it down wherever I want to on my landing page. It's super easy to move sections up or down, too. It's not 100% customizable, and I've had to adjust my design plans a little here and there. But that's probably a good thing for me, who is easily overwhelmed when I have too many choices. I can spend hours and days on things that just don't matter in the long run if I'm given too many options. MailerLite allows me to customize just enough to make the finished product fit my brand without completely overwhelming me with too many options. Overall, once I figured things out, I found MailerLite to be very easy to use and at an excellent price point!

Puntos en contra

I wish there were more templates to choose from! Most everything can be tweaked and customized to fit my brand but I wish there was a template that was closer to what I was looking for from the get-go. I mentioned in the "pros" section that it's not 100% customizable, and found myself wishing here and there that I could just change this one little thing or move this/that over here/there. But like I said, being a bit more confined in the design options is probably a blessing for me and helped me get my landing pages, website and sales pages designed much quicker.

Desglose por calificación

Relación calidad-precio
Facilidad de uso

Probabilidad de recomendación: 9.0/10

Recomendación de usuario
8,8/10
Basado en 317 valoraciones de usuarios
Compara con las alternativas según las recomendaciones de los usuarios
Compara las alternativas

Precios de MailerLite

Precios de MailerLite

A partir de
10,00 US$
Prueba gratis
Gratis
Suscripción
Relación calidad-precio
Relación calidad-precio
4,6/5
Basado en 317 valoraciones de usuarios
Compara las alternativas según la relación calidad-precio
Compara las alternativas

Funciones de MailerLite

Funciones de MailerLite

API
Análisis de campaña
Análisis de participación
Análisis en tiempo real
Creación de informes y estadísticas
Creación de marca personalizable
Gestión de campañas
Gestión de contenidos
Gestión de modelos
Importación y exportación de datos
Integración de redes sociales
Integración de terceros
Interfaz para arrastrar y soltar
Marketing multicanal
Modelos personalizables
Notificaciones automáticas
Panel de actividades
Pruebas A/B
Segmentación de campañas
Supervisión
Funciones
4,4/5
Basado en 317 valoraciones de usuarios
Compara con las alternativas según la valoración de características
Compara las alternativas

Categorías

Preguntas frecuentes sobre MailerLite

Preguntas frecuentes sobre MailerLite

He aquí algunas preguntas frecuentes sobre MailerLite.

P. ¿Qué tipo de planes de precios ofrece MailerLite?

MailerLite ofrece los siguientes planes de precios:

A partir de: 10,00 US$

Modelo de precios: Gratis, Suscripción

Prueba gratis: Disponible

P. ¿Cuáles son las características principales de MailerLite?

No tenemos información sobre las características de MailerLite

P. ¿Quiénes son los usuarios habituales de MailerLite?

Los clientes habituales de MailerLite son:

Empresas pequeñas, Empresas Grandes, Administraciones públicas, Sin ánimo de lucro, Trabajadores autónomos, Empresas medianas

P. ¿Qué idiomas admite MailerLite?

MailerLite admite los siguientes idiomas:

Español, Finés, Francés, Inglés, Polaco, Portugués, Ruso, Sueco, Ucraniano

P. ¿Qué tipo de planes de precios ofrece MailerLite?

MailerLite cuenta con los siguientes planes de precios:

Gratis, Suscripción

P. ¿MailerLite es compatible con dispositivos móviles?

MailerLite admite los siguientes dispositivos:

iPad

P. ¿Con qué otras aplicaciones se integra MailerLite?

MailerLite se integra con las siguientes aplicaciones:

Akita, GetSiteControl, GloboMailer, LeadsBridge, OptinMonster, PieSync, Privy, ProjectManager.com, Sumo, Teamleader

P. ¿Qué tipo de asistencia ofrece MailerLite?

MailerLite ofrece las siguientes opciones de asistencia:

Asistencia en línea, Base de conocimientos, Tutoriales en vídeo, Preguntas frecuentes