Qualtrics

Qualtrics

Plataforma de gestión de experiencias

4.8/5 (302 opiniones)

Información general sobre Qualtrics

La gestión de la experiencia ayuda a las organizaciones a medir, priorizar y optimizar las experiencias que ofrecen a través de las cuatro experiencias fundamentales de los negocios:

La gestión de la experiencia de Qualtrics se basa en cómo manejas las cuatro experiencias centrales de cualquier negocio. Es cómo se construye el tipo de producto que le gusta a la gente. Es cómo satisfaces a tus clientes. Es cómo se construye una gran cultura de empleados. Y así es como se construyen marcas icónicas.

La experiencia del cliente va más allá del seguimiento de promotores o la puntuación de satisfacción. Es necesario saber cómo están cambiando los clientes, cuáles son los más importantes y, sobre todo, cómo atraerlos a tu marca. La experiencia de cliente de Qualtrics te ayuda a supervisar, responder y mejorar todos los puntos del viaje del cliente.

Mantener el dedo en el pulso de la empresa y mantenerse conectado a los empleados es difícil. Los responsables de RR. HH. deben detectar las lagunas de formación, fomentar a los mejores e involucrar a la primera línea de atención al cliente. La experiencia de los empleados de Qualtrics ayuda a mejorar el compromiso, a reducir el desgaste no deseado y a crear equipos más fuertes optimizando los momentos clave en todo el ciclo laboral del empleado.

La equidad de la marca puede ser tu activo más valioso, y también el más fugaz. A medida que el camino hacia el conocimiento, la preferencia y la lealtad se hace más difícil de transitar, la experiencia de marca de Qualtrics te ayuda a establecer una referencia y realizar un seguimiento del conocimiento de la marca, la equidad y las percepciones. Y luego, pasar de las percepciones a la acción.

¿Cómo de grande es tu mercado? ¿Podría serlo más? Hoy en día, antes de un lanzamiento, es necesario diseñar el producto, sus características y establecer sus precios con tiempo suficiente. Y si tu mercado está cambiando, no puedes ser el último en saberlo. La experiencia de producto de Qualtrics te ayuda a descubrir las necesidades no satisfechas, a priorizar las características, a medir la experiencia del usuario y predecir la adopción y uso del mercado.

Precio

A partir de
1500,00 US$/año
Opciones de precios
Prueba gratis
Gratis
Suscripción
Relación calidad-precio

Dispositivos

Tamaño de la empresa

P
M
G

Disponible en los países siguientes

Asia, Australia, Brasil, Canadá, China y otros 5, Europa, Alemania, India, Japón, Latinoamérica

Idiomas admitidos

Chino (simplificado), Chino (tradicional), Neerlandés, Inglés, Finés y otros 8, Francés, Alemán, Irlandés, Italiano, Japonés, Coreano, Español, Taiwanés

Reseñas de Qualtrics

Calificación general
4.8/5
99% reseñas positivas
242
Excelente
56
Muy bien
4
Media
0
Mediocre
0
Horrible
Grace didomenico D.
Traducir con Google

Survey platform with the most functionality, although drawbacks for some research designs.

Software usado A diario durante Más de dos años
Revisado el 4/1/2018
Fuente de la reseña: Capterra

Puntos a favor

Out of the all the survey platforms I have tried (survey monkey, wufoo, google forms etc.), Qualtrics has the most flexibility and functionality, without compromising the intuitive, user-friendly layout. Building surveys is painless, and when building more complicated surveys, I never hesitate to call the support team because of the short wait time and COMPREHENSIVE, USEFUL HELP.

Qualtrics allows our lab to create, share and score surveys EFFICIENTLY.

With the `Library, we can store surveys, blocks, and questions, which can be copied, edited or referenced in future projects. We have a personal libraries, and shared lab library.

`Scoring saves us days of data cleaning. We can score a survey multiple times for different categories we create (ex. categories like Depression Score, Hopelessness Subscale Score). We also can customize the point value of the question items. This is important when the Likert Scale does not follow 1-5, or when a question needs to be reverse coded. When we need more advanced/customizable calculations we use embedded data (ex. converting sum to word labels depending on cutoffs). With scoring features, data can be expertorted and ready for analysis with VERY MINIMAL data cleaning.

Before I explain the cons, I want to lead with saying support is always open and grateful for feedback and has even reached out to speak with me about what features I would like to be added.

Puntos en contra

Although useful, scoring is cumbersome, and confusing. 1. 'Scoring' does not automatically set the items point value based on how it is recoded (items need to be reverse coded when inputting AND scoring). 3. Scoring does not stay with a survey when added to library 4. Scoring also has glitched numerous times not allowing me to create new scoring categories. Support has yet to reach out to me about a solution (over 8mns later).

Embedded data (ED) also causes issues. 1. ED is case sensitive, so you must be very careful when inputting ED in logic or piped text. Often my logic is not working, or data is wrong, simply because I have an extra space at the end of my ED. Qualtrics should add the ability to choose ED you set from a dropdown eliminating this problem 3. ED has glitches for me not allowing me to view certain dropdown options in Survey Flow (also unexplained by Support)

Survey flow is also quite cumbersome. When working with a complex survey (a lot of logic/branches/ED) it is hard to navigate. Survey Flow should have a side bar of levels for easier management. Survey flow would also benefit from having a 'checker' for incorrect logic or ED, keeping me from having to use the trial and error method.

Other features I would like to see to the platform, 1. conditional formatting for email triggers. 2. ability to breakdown a survey report by individual 3. ability to link surveys reports together to look at data over time (ex. weekly report of anxiety symptoms).

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Andrew P.
Traducir con Google

Designed to Advance your metrics

Software usado Mensualmente durante Más de dos años
Revisado el 3/9/2019
Fuente de la reseña: Capterra

This tools is fantastic for working with our Faculty and Researchers. They expect in-depth analysis and appreciate the power of Qualtrics. Our staff and administrative personnel have all learned to use Qualtrics and most of my co-workers find it easy to use and can adapt it to their various needs. This is a great option for anyone looking for a variety of analytics for surveying, and can be adapted to simpler projects as well.

Puntos a favor

The most useful part of Qualtrics is the depth of analytics you receive on your surveys, questionnaires, and other tools. In real time, as you develop your surveys you are given insights into how your data can be analyzed. It is designed to help you get the data you need back without asking unnecessary questions. The menu for building out surveys is very easy to use and the number of options and variety in types of questions gives you the ability to develop them exactly how you want. Conditional formatting is easy to implement, and there are many ways to incorporate other media into your survey/questionnaire. The surveys are built to be compatible in mobile without any additional design input as well.

Puntos en contra

At times Qualtrics is a more powerful tool than you need. I find that there are some users who adapt to Qualtrics quickly, but others simply do not need it. If you are asking straight-forward surveys and only need basic analysis, you can find easier and lower cost tools. Some people can be overwhelmed by the options and the "analysis" that come with the variety of question-types. That being said, this can be a one-size-fits-all solution, but there will be some training and trial and error involved.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación

9.0/10
Ho'omana nathan H.
Traducir con Google

Most powerful and versatile paid data collection tool I've used

Software usado Mensualmente durante Más de dos años
Revisado el 18/9/2019
Fuente de la reseña: Capterra

If you're willing to invest the time in exploring their documentation and tutorials and your experience will be much easier and more productive. Qualtrics allows for a huge amount of customization in order to collect and safely store, organize, and analyze a wide variety of data. Highly recommend it!

Puntos a favor

Qualtrics offers more options for survey creation and distribution than nearly any other survey platform I've used, and makes data collection, storage, and analysis a fairly painless process. I'm currently using Qualtrics to distribute linguistic research to a targeted population. The anonymizing features make the software particularly attractive for the sensitive nature of some of the data I'm collecting. The output format of the data is also highly pliable and can be output into any number of analysis platforms, from Excel to SPSS and others.

Puntos en contra

It's not always very user friendly up front, but they have great documentation and with a little work, you can become an expert quickly.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación

9.0/10
Virginia M.
Traducir con Google

I've been using Qualtrics for over a year and all I can say is WOW!

Software usado A diario durante Más de un año
Revisado el 27/11/2017
Fuente de la reseña: Capterra

The product is intuitive, easy to use, and the online training videos made the system easy to learn as well. Implementation went very smoothly thanks to the Qualtrics employees that worked with us on setting up single-sign on and our more complex surveys. The surveys look modern, and the questions are versatile (which makes it more fun to take surveys). In my opinion, this has led to higher response rates, overall. It's also easy to analyze the data and send out reports.

Puntos a favor

The intuitive, user-friendly interface makes building surveys a breeze. There are many different question types to choose from so it's easy to find one to fit your needs, and additional survey options (such as branching, embedded data, customized messages, email triggers, and more) make the instrument very versatile. Qualtrics is also modern looking and mobile friendly, and I have seen survey response rates increase since its inception.
I have had the pleasure of working with several Qualtrics employees during implementation and found them to be extremely helpful and professional. No matter what I ask, they deliver, and quickly too! Even when I think I have a problem they can't solve, they come up with a solution that works. I also appreciate that the product is constantly evolving and making improvements based on customer feedback.

Puntos en contra

Depending on the amount of data, the Report interface can be slow to load. Also, when exporting reports to a word document or PDF, the graphs sometimes appear blurry and can be difficult to read.

Desglose por calificación

Relación calidad-precio
Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación

10.0/10
Amanda K.
Traducir con Google

Great Product and It Keeps Getting Better

Software usado A diario durante Más de dos años
Revisado el 20/6/2019
Fuente de la reseña: Capterra

Overall I really love Qualtrics. I'd highly recommend it. It allows for great collaboration, I like that I can customize using Java or HTML, and it also applies to many types of research. The other cores are also great. I'm always excited about the newest feature rollouts and it seems they're always getting better.

Puntos a favor

I love that Qualtrics is so intuitive and has so much functionality built in. I also love that they are consistently working to improve it and roll out other useful features. I seldom find it's missing something that I need for my job.

Puntos en contra

I have hated the reporting and dashboard functionality, as well as the administration dashboard. It's not that they're terrible, but I can create better stuff for myself by downloading the raw data and manipulating it in Excel. HOWEVER, we do have major dashboard, reporting, and administration updates coming in the next month which sound very promising and like great improvements. One other negative, you can't have two people working on a project at once - it gets buggy and changes get lost. It's also difficult to have two Qualtrics pages open in your browser at once. I've managed to manipulate it to a degree, but it doesn't do super well.

Desglose por calificación

Facilidad de uso
Asistencia al cliente

Probabilidad de recomendación

9.0/10

Precios de Qualtrics

A partir de
1500,00 US$/año
Opciones de precios
Prueba gratis
Gratis
Suscripción
Relación calidad-precio

Funciones de Qualtrics

  • API
  • Campos personalizables
  • Creación de informes personalizables
  • Creación de informes y estadísticas
  • Creación de marca personalizable
  • Datos en tiempo real
  • Integración de CRM
  • Notificaciones automáticas

  • Base de datos de clientes
  • Gestión de calendarios
  • Importación y exportación de datos
  • Integración de correo electrónico
  • Integración de redes sociales
  • Integración de terceros
  • Integración móvil
  • Modelos personalizables
  • Pagos electrónicos
  • Panel de actividades
  • Recordatorios automáticos
  • Seguimiento de actividades

Preguntas frecuentes sobre Qualtrics

He aquí algunas preguntas frecuentes sobre Qualtrics.

P. ¿Qué tipo de planes de precios ofrece Qualtrics?

Qualtrics ofrece los siguientes planes de precios:

A partir de: 1500,00 US$/año

Modelo de precios: Gratis, Suscripción

Prueba gratis: Disponible

P. ¿Cuáles son las características principales de Qualtrics?

No tenemos información sobre las características de Qualtrics

P. ¿Quiénes son los usuarios habituales de Qualtrics?

Los clientes habituales de Qualtrics son:

Trabajadores autónomos, Empresas Grandes, Empresas medianas, Sin ánimo de lucro, Administraciones públicas, Empresas pequeñas

P. ¿Qué idiomas admite Qualtrics?

Qualtrics admite los siguientes idiomas:

Chino (simplificado), Chino (tradicional), Neerlandés, Inglés, Finés, Francés, Alemán, Irlandés, Italiano, Japonés, Coreano, Español, Taiwanés

P. ¿Qué tipo de planes de precios ofrece Qualtrics?

Qualtrics cuenta con los siguientes planes de precios:

Gratis, Suscripción

P. ¿Qualtrics es compatible con dispositivos móviles?

Qualtrics admite los siguientes dispositivos:

Android, iPhone, iPad

P. ¿Con qué otras aplicaciones se integra Qualtrics?

Qualtrics se integra con las siguientes aplicaciones:

Adobe Marketing Cloud, Contegro, Datagame, Decibel, Domo, Marketo, Quantum Metric, Rippling, Slack, Tableau

P. ¿Qué tipo de asistencia ofrece Qualtrics?

Qualtrics ofrece las siguientes opciones de asistencia:

Preguntas frecuentes, Base de conocimientos, Asistencia en línea, Asistencia telefónica, Tutoriales en vídeo