Opiniones de Heap

I can define events and conversions in the past with the help of Heap. This is a helpful feature, especially in circumstances when deliverables are constantly changing.Because Heap tracks every user event out-of-the-box and doesn't require custom labeling, it has a low maintenance cost for tags.Heap is pre-optimized, in my experience as an analyst, for complex web and mobile apps.

Every user event is recorded automatically by Heap's event tracking system. Although this is a helpful feature, it poses a confusing storage problem which I found. You might need outside assistance services when creating queries to segment this data.

The fact that it registers events even without you tagging them(!).
The fact that it’s very easy to do statistics directly in the software.
It has support and the people are VERY HELPFUL.

Don’t have anything to say in a negative aspect about heap.

Heap is really powerful web analytics platform that creates custom dashboards for retrieving the data. The thing I love about this platform is its extensive visualization capabilities. It tracks the user behavior at each step of the journey and helps in CRO.

The cost of the tool can be a lot higher for small businesses

Easy of use, always keep all historic data eventhough you are not using it and haven't defined the query. But it's there waiting!

- sometimes I want to combine some metrics but its not possible
- I can get user identity right away only in some reports

I think these guys are the improvers. They are really good developing this tool to measure everything that you need in your website. With Heap we can make really good decisions. Wi do funnels, reports and watch a lot fo KPIs.

In some reports can be slow but not too much. They also need to develop more tutorials and a community where you can find more tips and answers.

Heap is an excellent platform that collect customer data automatically. It capture complete customer behaviors such as what products they shown interest, which category they searched. Heap has powerful Insights and analytics. We can quickly analyze and starts our funnel marketing.

It Require technical knowledge to understand this platform. It had complex user interface. Exporting data take more time. Integration is limited.

I like Heap since it's sleek and easy to use. I love Heap's collaboration tools, which allow me to involve team members in data path and chart preparation to get the best results. Reports, dashboards, and data mining are easy too.

Initial setup and staff education take time, but the good returns firms may gain by using Heap tools appropriately are worth it.

Pros:Data segmentationHeap Illuminate A/B testsEasy analysis of the onsite user's interactions & sessions

Cons:Not so efficient overall product interface The backend UI of the tool is not so smooth.ExpensiveSlow Customer Support

It is one of the best for tracking the customer's journeys and looking at the customers' pain points, offering great UX to visitors. It is great for creating custom reports and dashboards (Offers the ability to track almost everything). Setting up flows is very easy. Does not require implementation engineers a lot while using the tool or setting up new tracking.

You do need a lot of training to be able to start using the platform. The customer support is a little slow at responding.

I used Heap when I started my career. The clean interface and visually appealing dashboards made it easier for me to understand the data. The pricing is also very reasonable.

Not that I can think of right now. At that time, it was the best tool I used.

The super simplistic use of setting up click tracking has been tremendously helpful and provided much more meaningful analytics than GA.

I also love that the tracking code did not impact loading as much as google analytics did.

Reading the data and setting up reports had a bit of a learning curve but it worked great nonetheless.

The product is to use most dedicated to using

I don't like the way this app is setup to.login

I really like the idea of having the chance of gathering metrics about the usage of your platform, tracking users interactions and more useful data, and providing complete metric graphics. I also use it for A/B testing.

Heap can be really tricky and hard to set and config it at first. A/B testing set up take a lot of work, even if it is needed. Also not the cheapest tool out there.

Very easy to understand, even for people without a technical background.

Though I don't know much about the matter, I have had many techies tell me that Heap's method of data-capturing and use of tracking pixels is among the best.

Very limited data visualization options. For relative date selection, I can only pick from a list of 4 (today, last week, last month, last 3 months, last year). Out of luck if you want to see everything since a specific date.

Also, no ability to annotate the reports.

heap is a very powerful data tracking software. it allows you to follow all the steps related to the journey of users of a website

even if it presents itself as a better alternative to google analitics, it is however not easy to use

Easy to implement and setup. It makes it easy for almost everybody at my workplace from the marketing to sales, to accounting department to be able to review data provided, even without being tech savvy.

Customer support takes too long to respond to our emails, probably due to the amount of users they have to respond to.
However it will be great for us to get response from support, few hours after a mail has been sent.

I use Heap to analyze the behavior of my web application users. It's easy to create graphs and funnels.

Not much - Heap is very intuitive and has a ton of flexibility when it comes to displaying charts and funnels.

The best feature of heap is not to loose your history. If you tag other web analytics tool, your data would start at day 1. But if you tag or create an event at Heap, you'll see history. This is awesome!

It need basic html tagging knowledge. Sometimes it's confusing for business users. Maybe an advanced documentation or training would be nice.

I really like that you're able to import data from a million different tools and compare, contrast and run some powerful reports. I'm able to report on the results of different programs across different software pretty easily.

It's a little difficult to navigate and there are a ton of fields everywhere, but you'll eventually find what you're looking for. Much like any software similar to Heap, it's hard not to create it complex so I can't really dock any points for this, just something to think about.